the business consultants are a Cheshire based consultancy specialising in:

• offering strategic solutions to general business and management issues

• market analysis

• benchmarking strategies

• ecommerce - from site creation to marketing and commerce

• catalogue production and marketing

• general marketing (advertising, PR, event planning, sponsorship, copywriting)

• publicity and promotional material (DVD's, PRN's, PowerPoint, exhibitions, conferences)

Some of our off the shelf packages include:

The Business Healthcheck

How healthy is your business at the moment? Do you actually spend time looking at your business or are you just fire fighting all the time?

With The Business Healthcheck, 2 senior executives will come into your business and spend up to 5 days reviewing each department, your structure and business policies before reporting on how to take your business to the next level. Each Healthcheck is tailored to the individual company so we will come in, free of charge, and discuss your needs with you. If you wish to engage our services we will then prepare a detailed brief, with costings, for you to sign off.

We focus on ROI and delivering tangible results. Our aim is not to sell you extra consultancy services that you don’t need but to grow your business. Our in depth experience in business acquisitions makes us perfectly placed to quickly identify the issues and give solutions.

This package is for the intelligent business that realises they need an outside pair of eyes to help them achieve their future goals.

Strategically Speaking

Does your company have a 3 or 5 year business plan? Where do you expect sales to be next year? How are you going to talk to your customer? Can your business cope with growth? How can you manage change? What are the financial investments required to get to the next level?

We’ll come in and understand your business and leave you with a business plan that makes sense for your business and is something you and your team can work with. We’ll even agree to come back and review your progress annually, bi-annually, quarterly or monthly. The best package for your business will be determined by your size and the ongoing support you want.

Are you acquisitive or looking to put your feet up?

So the next stage of your business plan is to buy someone or sell up and move on to the next venture. We can help you do both.

If you’re buying, then an impartial set of eyes to help you review the new business and understand its true net worth to you is imperative. We’ll help you do a very detailed due diligence at an early stage of the proceedings. We’ll help you through the full process including managing the integration into your existing business.

Selling up? If that’s the plan then you want to make sure your business is at its peak to get the highest possible price. The process is pretty rigorous, but we’ll work with you to understand your aims, objectives and timescales. The earlier you involve us, then the more help we can be to help you get your company in the best shape to be sold.

So, you have a website that’s ticking along nicely, but you just know there are more customers out there or the people you’re attracting aren’t buying?

We’ll look at your analytics accounts and response rates to marketing campaigns. By the end of the process you’ll know where you’re losing customers and we’ll give you some solutions to make sure you keep them in the future.

Every part of your site will be reviewed and compare to key benchmarked sites to make sure you stay ahead of your competition.

Understanding your customer

Do you really know who your customer is? Many people believe they do, but the reality is often something different. We’ll work with you to understand what you want and need to know about your most important asset. We’ll do this by some detailed research:

       -         postal or online questionnaire

       -         thorough analysis in an easy to understand format

-         profiling and segmentation of customers

-         understanding your customers lifestyle habits

-         demographics

-         buying habits (from yourselves, other companies and competitors)

The key to getting this right is understanding what you need to know about your customers and we’ll design the questions accordingly.

The Customer Experience

During difficult economic pressures it’s important to offer something your competitors aren’t doing. Many people don’t go the extra mile for their customers. We’ll help you put that right. This is a subject we are passionate about and have huge experience executing.

If you’ve gone through our “understanding your customer” project then you’re going to be well on the road to giving your customers what they want and presenting it in a way they’ll understand.

This is an incredibly important part of your business to get right and we’ll work with you to understand your priorities and how they match your customer’s needs and the offerings of your competitors.

We’ll look at everything from your T&C’s to the way you answer the phone, communicate with your customers and the extra services you offer. We’ll even go through your website to see if it ticks all the boxes for a smooth customer journey.

Have you got a story to tell?

We can offer you a fully trained media spokesman to talk on your behalf or we can train you to talk to the media.